Are Responsive Emails Necessary?

Does this seem familiar: You receive an email on your phone that is formatted so badly, you delete without reading?   According to Litmus, 51% of emails are now opened on a mobile phone.  If you are sending conventional emails you might want to consider that 80% of viewers will delete the email if not designed responsively (...

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How to Lose Customers With Your Web Site

If your business could receive absolutely free of charge, a web site which would would not be accessible to 23% of your visitors, would you take it? Most of you would never consciously prevent almost a quarter of your audience from reaching your business.  Yet many still believe that their web site is just fine for their entire...

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